Everest Spices

📅 آخر تحديث: ٤ أغسطس ٢٠٢٦
✍️ نُشر في: ٤ أغسطس ٢٠٢٦
الموسوعة الحرة

Everest Food Products Pvt Ltd (Everest Spices) is an Indian manufacturer, distributor and exporter of ground spices and spice mixtures under the brand name Everest.[2] The company is based in Mumbai.[3]

In 2005, Everest had a 30% share of the branded spices market in India.[4] It sells 42 blends under the Everest brand name.[5]

Everest Spices competes with MDH, which has 12% market share.

Controversies

In May 2024, New Zealand's food safety regulator said it was investigating contamination in spice products of Indian brands Everest and MDH.[6] Its products were recalled by regulators in Hong Kong and Singapore for containing ethylene oxide.[7]

References

  1. ↑Malviya, Sagar (16 January 2023). "Masala Companies add $1 billion in their topline". The Economic Times.
  2. ↑"Everest-Superbrand 2003 - 2005". Superbrands.com. 5 March 2010. Retrieved 19 January 2021.
  3. ↑"Superbrands 2nd edition"(PDF). superbrandsindia.com. Archived from the original on 16 July 2011.
  4. ↑Nidhi Nath Srinivas (30 August 2005). "Mirch Masala: Cos spice up ad spends to stay in the hunt". The Economic Times. Retrieved 2 July 2012.{{cite news}}: CS1 maint: deprecated archival service (link)
  5. ↑"Superbrands 3rd edition"(PDF). superbrandsindia.com. Archived from the original on 16 July 2011.
  6. ↑Sadam, Rishika (15 May 2024). "New Zealand looking into Indian spice brands over contamination". Reuters.
  7. ↑Sayantan Bera; Suneera Tandon (19 May 2024). "In a pickle: Why it's time for Fssai to wake up and crack the whip". Mint. Retrieved 22 May 2024.(subscription required)