Personal seat license
A personal seat license, or PSL, is a paid license that entitles the holder to the right to buy season tickets for a certain seat in a stadium. This holder can sell the seat license to someone else if they no longer wish to purchase season tickets.[1] However, if the seat license holder chooses not to sell the seat licenses and does not renew the season tickets, the holder forfeits the license back to the team. Most seat licenses are valid for as long as the team plays in the current venue.
As each PSL corresponds to a specific seat, the venue operator can charge different prices for each individual seat. From the fan's perspective, having a specific seat removed the necessity of searching for an open seat in a filled stadium. Newly built sporting venues often offer PSLs to help pay the debt incurred during the construction of the venue. Opponents of PSLs see this as another way to increase the price that fans must afford to attend the venue, which may price out a number of fans from a venue.
As an investment PSLs are generally viewed as not being a proper investment or a risky investment as despite PSLs being able to be transferred to sold to other people their value is not guaranteed and can decrease, especially in situations where a team has a period of poor performance and/or the stadium declines in quality or ages causing a decline in demand in tickets and thus PSLs they are also generally considered more valuable in larger, richer markets compared to smaller, poorer ones.[2][3]
Seat licenses have been given various names. In North America, they are primarily called personal seat licenses or permanent seat licenses, while in Europe they are usually called debentures.
Origin of seat licenses
There are varying accounts as to the origin of the personal seat license.
According to one account, the first personal seat license plan was developed in 1986 at Stanford University by legendary tennis coach Dick Gould.[4][5] Seeking financing for a new tennis stadium, Gould came up with the idea of selling the rights to seats, a licensing plan under which purchaser's name is engraved in the seat, and the purchaser owns the right to have first choice for tickets for any event held in the stadium.[5]
According to a second account, the permanent seat license was invented by a Columbus, Ohio architect, Rick Ohanian, in January 1987. Ohanian described his plan in a Letter to The Editor of the Columbus Dispatch, published on March 2, 1987, entitled "Ticketbond is Answer to Financing Proposed Facility".[6]
According to a third account, the permanent seat license was invented by Charlotte sports marketing agent Max Muhleman, in 1993. Muhleman is credited as the founder of the first PSLs at Charlotte's then Carolinas Stadium. The idea began as "Charter Seat Rights”, an idea Muhleman suggested to Charlotte Hornets owner George Shinn as a way to reward those who bought season tickets and helped Shinn get the team in the 1980s. The Hornets' season ticket holders received these rights for free, but people sold them like a commodity. This gave Muhleman the idea to use a similar concept, which fans would pay for, to finance the stadium.[7]
In 1969, the Dallas Cowboys used stadium bonds to finance the construction of Texas Stadium in Irving. The purchase of the bond entitled the bond holder to purchase season tickets for the Cowboys.[8]
Others cite similar programs that were in existence among many college fund raising activities prior to 1987. However, the early programs were tax-deductible donations to a scholarship fund, in which case the main "quid-pro-quo" was between the donation and the resultant deduction, not between the donation and the actual seating rights.
Sports teams and organizations employing seat licenses
Some of the teams that have seat licenses include:
Automotive racing
Major League Baseball
- Arizona Diamondbacks Legacy Club Seat Licenses
- Minnesota Twins Legends Club Memberships (effective at Target Field only)
- San Diego Padres Founders Club Memberships
- San Francisco Giants CSL Charter Seat Licenses
- St. Louis Cardinals Ballpark Founders Club Seat Licenses
National Basketball Association
- Charlotte Hornets PSL
- Golden State Warriors Membership
- تم استحداث نظام التذاكر الموسمية المميزة (PSL) في عام 2017 لجميع حاملي التذاكر الموسمية في ملعب تشيس سنتر ، الملعب المستقبلي للفريق، والذي افتُتح في عام 2019. وبذلك، أصبح فريق واريورز أول فريق في دوري كرة السلة الأمريكي للمحترفين (NBA) يحصل على هذا النظام. يمتد هذا النظام لمدة 30 عامًا، ويمكن إعادته إلى الفريق أو نقله في أي وقت، مع العلم أنه لا يمكن بيعه بأكثر من قيمته الاسمية، والتي تُحسب تناسبيًا لعدد السنوات المتبقية من مدة الترخيص. في نهاية مدة الترخيص، تُعاد القيمة الاسمية للترخيص إلى المالك الأصلي (أو ورثته) إذا لم يتم نقله. في حال نقل الترخيص، يجب إخطار الفريق بالسعر؛ وإذا كان السعر المدفوع أقل من السعر الكامل بعد خصم المدفوعات السابقة، فسيعيد الفريق الفرق إلى المالك الأصلي في نهاية مدة الترخيص. يعمل نظام التذاكر الموسمية المميزة كقرض بدون فوائد للفريق. [ 9 ]
- تورنتو رابتورز PSL
- تُستخدم فقط لأفضل المقاعد في سكوتيابنك أرينا ؛ كما توفر حقوق الحصول على تذاكر فريق تورنتو مابل ليفز. [ 9 ]
- يوتا جاز PSL
- أُنشئت هذه الخدمة عام 1987 من قبل المالك آنذاك لاري ميلر، وكانت مخصصة فقط لمقاعد الصف الأول في ملعب سولت بالاس ، حيث استُخدمت الأموال المدفوعة مقدماً لتغطية نفقات الفريق. ولم تُستخدم هذه الخدمة في ملعب الفريق الحالي، فيفينت سمارت هوم أرينا . [ 9 ]
دوري كرة القدم الأمريكية
- أتلانتا فالكونز PSL
- بالتيمور رافينز PSL [ 1 ]
- بوفالو بيلز PSL (بدءًا من عام 2026) [ 10 ]
- كارولينا بانثرز PSL
- شيكاغو بيرز PSL
- اتفاقيات ملكية الميثاق لفريق سينسيناتي بنغالز
- كليفلاند براونز PSL
- فريق غرين باي باكرز كرسوم مستخدم
- تراخيص مقاعد دالاس كاوبويز ( سارية المفعول في ملعب AT&T فقط).
- هيوستن تكسانز PSL
- ترخيص مقاعد الملعب (SSL) لفريق لوس أنجلوس تشارجرز
- ترخيص مقاعد ملعب لوس أنجلوس رامز (SSL)
- لاس فيغاس رايدرز PSL
- مينيسوتا فايكنجز SBL ( تراخيص بناء الملاعب ) ( ملعب يو إس بنك فقط)
- تذاكر دخول خاصة لفريق نيويورك جاينتس (سارية المفعول في ملعب ميتلايف فقط. شراء تذاكر دخول خاصة لفريق جاينتس لا يمنح حقوق شراء تذاكر فريق جيتس).
- تذاكر دخول خاصة لفريق نيويورك جيتس (سارية المفعول في ملعب ميتلايف فقط. تختلف السياسات عن سياسات فريق نيويورك جاينتس. شراء تذاكر دخول خاصة لفريق جيتس لا يمنح حقوق شراء تذاكر فريق جاينتس).
- شركة فيلادلفيا إيجلز ( تراخيص بناء الملاعب )
- فريق بيتسبرغ ستيلرز إس إل
- San Francisco 49ers SBL (Stadium Builder Licenses)
- Seattle Seahawks CSL (Charter Seat Licenses)
- Tennessee Titans PSL
National Hockey League
National Rugby League
- Gold Coast Titans PSR (Personal Seat Right)
PSL lawsuit
In 2019, a U.S. District Judge ordered Stan Kroenke and the Los Angeles Rams to issue a partial refund to personal seat license holders of the former St. Louis Rams,[11] under the terms of a settlement reached in June 2019. The Los Angeles Rams moved from Los Angeles to St. Louis in 1995 [12] and issued personal seat licenses.
Disputes over the condition of the leased venue, and disputes between Rams ownership and St. Louis City leadership ultimately led to the Rams returning to Los Angeles.[13] Fans who had purchased a personal seat license still had 9 years left on their original contract, and filed a class action lawsuit in February 2016.
See also
References
- 12Barker, Jeff. "OWNING A RAVENS SEAT CAN PAY OFF BIG TIME". baltimoresun.com. Archived from the original on June 22, 2021. Retrieved September 26, 2021.
- ↑"Reality Check: Are Personal Seat Licenses A Risky Investment? - CBS Minnesota". www.cbsnews.com. October 4, 2013. Retrieved November 22, 2025.
- ↑Ozanian, Mike. "Are NFL Personal Seat Licenses Good Investments?". Forbes. Retrieved November 22, 2025.
- ↑"Dick Gould profile". Stanford University. Archived from the original on October 5, 2011. Retrieved November 17, 2009.
- 12Glenn Dickey (April 7, 2000). "Gould Serves Up New Ideas". San Francisco Chronicle.
- ↑Hill, Jemele. "Personal seat licenses, rising ticket prices spell doom," ESPN Page 2, Monday, August 4, 2008.
- ↑Fowler, Scott (January 19, 2018). "The 'P' in PSL stands for 'permanent,' but Panthers fans wonder if that will be true". The Charlotte Observer. Retrieved January 30, 2018.
- ↑"Bonds on Texas Stadium reach maturity". Archived from the original on April 28, 2016. Retrieved April 18, 2016.
- 123Rovell, Darren (July 20, 2017). "Warriors to become first NBA team with broad use of personal seat licenses". ESPN.com. Retrieved July 20, 2017.
- ↑"Bills fans have major sticker shock with PSLS of up to $50K for club seats". March 22, 2024.
- ↑"Judge approves $24 million settlement over Rams' PSLs - NFL.com". NFL.com. Archived from the original on June 26, 2019.
- ↑"When did the Rams move to los Angeles?". January 20, 2019.
- ↑"California love: Rams head back to L.A. for '16". ESPN.com. January 13, 2016. Retrieved September 26, 2021.
External links
- Sports terminology
- Sports venues
